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Archive for September 2017

PPC vs SEO: Which One Is Right For Your Business?

Properly marketing your business online is an extremely important part of owning a business. There are endless options out there for executing this, with two key players being PPC and SEO. Feeling confused? Don’t worry –  there are some seriously helpful companies out there that can help you out with both. What exactly are PPC…

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5 Tips To Improve Your Inbound Marketing Campaign

Inbound marketing — we hear this phrase everywhere nowadays, but what is it? And, how can you improve your inbound marketing campaign? This type of marketing uses certain tactics such as content marketing, social media, and SEO to draw in the potential customer while gaining interest. It’s not about getting the customer to buy right…

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How Google Reviews Can Affect Your SEO

Search engine optimization or SEO depends on more than your website content. Search engines are listening to customer input. Search engines are paying attention to what others say about your company. Due to this, Google reviews tend to have a much bigger impact on search engine optimization. One study found that, out of more than…

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